We are not responsible for and make no representations regarding the policies or business practices of any third parties or Third Party Services and encourage You to familiarize Yourself with and consult their privacy policies and terms of service.</p> <strong>6. Analytics Services, Advertising, and Online Tracking</strong> <p>We may engage and work with third parties to serve advertisements on Our behalf on the Service and/or on Third Party Services and to provide analytics services about the use of Our Service and the performance of our ads and content on Third Party Services. In addition, We may participate in online advertising networks and exchanges that display relevant advertisements to Our Service visitors, on our Service and on Third Party Services, based on their interests as reflected in their use of the Service and certain Third Party Services.</p> <p>These entities may use cookies and other Tracking Technologies to automatically collect information about You and Your Activities, such as registering a unique identifier for Your device and tying that to Your online activities on and off of Our Service. We may use this information to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to Your interests on the Service and Third Party Services, and better understand Your online activity.</p> <p>Some information about Your use of the Service and certain Third Party Services may be collected across time and services and used by Us and third parties for purposes such as to associate different devices You use, and deliver relevant and targeted ads (“Interest-based ads”) and/or other content to You on the Service and certain Third Party Services.