Information about how you arrived on the Site such as, the referring site, advertisement information, keyword search phrase, etc.</li> </ul> We use this data to understand usage trends and to determine the effectivity of our marketing.<br> <br> Upon Registration and Use of the Site, we additionally collect the following limited information:<br> <ul> <li>Your provided email address, and password;</li> <li>Any referral or coupon codes used;</li> <li>