Subject to your marketing preferences, we share information with social media networks, such as Facebook, and advertisers to present our ads to you on other platforms. For example, we may share with Facebook actions that you take on our website such as your visits to our website, your interactions on our website, use of Facebook tools such as Facebook Connect, and information collected from cookies or similar technologies including the Facebook pixel. This allows us to measure the effectiveness of our advertising, improve our marketing practices, and helps us deliver more relevant advertising to you (including on social media such as Facebook): for this activity, we are a joint data controller with Facebook.