The data retention period is kept to the minimum necessary for fulfilling its purposes


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VII. DATA RETENTION</strong> <br> If you have provided us with personal information for the purposes of holding an account with us, we will retain your information (including personal information) for as long as your account is active or as needed to provide you Services.<br> If we hold information about you through any other means we shall only process this information for as long as is necessary for the purpose and in any event for no longer than 28 days.</p> <p>Information relating to Targeted End Users is retained for 30 days in pseudonymized form before it is automatically deleted from our active database. Backups are stored indefinitely.</p> <p>
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