However, these third parties or affiliates are required to maintain the confidentiality of this information and are prohibited from retaining, sharing, storing or using this information for any other purposes.</p> <p>f. Business Transitions</p> <p>All of our rights and obligations under our Privacy Policy are freely assignable by us (or our parent corporation) to any of our affiliates or a third party, in connection with a business transition, such as a merger, acquisition, liquidation or sale of all or a portion of its assets, our members' personal information will, in most instances, be part of the assets transferred.