<li>Send you newsletters, promotional e-mails, surveys, and information about products, services and promotions offered by us, our partners, and other organizations with which we work;</li> <li>Customize advertising that our third-party partners deliver on the Services (e.g., personalized third-party advertising);</li> <li>Create and update inferences about you and audience segments that can be used for targeted advertising and marketing on the Services, third party services and platforms, and mobile apps;</li> <li>Create profiles about you, including adding and combining information we obtain from third parties, which may be used for analytics, marketing, and advertising. and</li> <li>Measure the placement, frequency, efficacy, and compliance of advertising and ad impressions.</li> </ul>