Sensitive Personal Information use</b> Subject to your consent where required by applicable law, we use Sensitive Personal Information for purposes of performing services for our business, providing goods or services as requested by you, ensuring security and integrity, countering wrong or unlawful actions, short term transient use, providing targeted advertising and other marketing, order processing and fulfillment, providing customer service, verifying customer information, and processing payments and other collection and processing that is not for the purpose of inferring characteristics about an individual.