For TDS TV+, we collect information on how you use, watch, record, rate and interact with content and, if you use the voice activated remote control, audio data. If you download or use our mobile applications, we may collect, either through your mobile device or the application itself, your mobile device identifier, hardware model, operating system version or mobile network information (as well as any registration data you provide to us). We may also collect geolocation information, which may be used for operational and product- or service-related purposes, such as customizing information based on your location. If you do not want any data shared by our mobile applications, then please delete the mobile applications from your device.</p> <p> <b>B. How Do We Use Customer Information? </b>