for secondary purposes directly related to the primary purposes for which it was collected which you would reasonably expect. or</li> <li>for other purposes that Lifeblood has told the relevant individual’s about. or </li> <li>as permitted or required by law.</li> </ul> Blood Donors <p>Personal information is collected from and used by Lifeblood for the following purposes:</p> <ul> <li>to assess the eligibility of individuals to donate blood and to protect both donor health and safety and the safety and sufficiency of blood and blood products;</li> <li>to maintain contact with donors regarding past donations and for the purposes of future donations;</li> <li>for research, including research regarding and research for the purposes of therapeutic benefit blood transfusion and blood safety.