For example, LegalZoom uses information to analyze how visitors interact with our website, where visitors to our website arrive from and exit to, and gaining insights into the types of consumers that may be interested in our products and services.&nbsp. We may also use information to develop inferences from the information we collect regarding consumer preferences, characteristics, predispositions, behaviors, and attitudes.</p> <p> <strong>Operational Purposes:&nbsp;&nbsp;</strong>LegalZoom collects information for use for our operational purposes, and the operational purposes of our service providers and business partners.&nbsp. For instance, LegalZoom may use information for maintaining our website and other infrastructure, training and quality assurance, for conducting surveys or sweepstakes, to promote our brand, and to use in connection with our relationships with service providers and business partners.</p> <p> <strong>