Nevertheless, in order to provide a more relevant advertising experience, we may allow third-party advertising partners to set Technologies and other tracking tools on our Services that collect information regarding your activities and your device (e.g., your IP address, mobile identifiers, page(s) visited, location, time of day). We may also combine and share such information and other information (such as demographic information and past purchase history) with our third-party advertising partners. These advertising partners may use this information (and similar information collected from other websites) for the purposes of delivering targeted advertisements to you in our games, or when you visit third-party websites or applications that use their networks. This practice is commonly referred to as “interest-based advertising” or “personalized advertising.” If you prefer not to share your Personal Data with third-party advertising partners, you may follow the instructions above in the section “Cookies and Interest- Based Advertising.”</p> <p>