Cox may engage and work with Service Providers and other third parties to serve advertisements on the Online Service and/or on third-party services. Some of these ads may be tailored to your interest based on your browsing of the Online Service and elsewhere on the Internet, which may include use of precise location and/or Cross-device Data, sometimes referred to as "interest-based advertising" and "online behavioral advertising" (<b>"Online Interest</b>-<b>based Advertising"</b>), which may include sending you an ad on a third-party service after you have left the Online Service (i.e., "retargeting"). . Online Interest-based Advertising does not include targeted advertising based on your viewership preferences combined with other related information that may be part of our Subscription Services <b>("Addressable Advertising"</b>).