With these partners, LiveRamp enables advertisers to display relevant ads to specific individuals through websites, mobile apps, email, and addressable TVs.</p> <p>Third Party Data Providers: LiveRamp also offers services that allow third-party data providers, to onboard their offline marketing data and sync their digital data in such a way that it can be used by advertisers to display more relevant ads and email marketing to consumers.</p> <p>Brands: LiveRamp offers connectivity services to digital marketers that advertise to consumers:</p> <ul> <li>&nbsp;Brands can onboard their proprietary offline and digital data for their own use to target advertising messages on their own website and/or their own mobile apps, and in email.</li> <li>Brands can use their own onboarded proprietary data along with third party onboarded data to offer more relevant ads and email marketing through LiveRamp partners.</li> <li>Brands can also connect performance information about their omni-channel ad and email marketing campaigns to understand how to improve the effectiveness of future campaigns.