We, or these third parties, do this for many reasons, including: to recognize new or past visitors to our Sites. to present more personalized content. to provide more useful and relevant ads - for example, if we know what ads you are shown we can try not to show you the same ones repeatedly. to identify visitors across devices, sales channels, third party websites and Sites, or to display or send personalized or targeted ads and other custom content that is more focused on a person’s perceived interest in products or services similar to those that we offer.</p> <p>