,6.Profiling and automateddecision making,We may conduct the following activities, some of which involve automated (computer based) decision-making:,•With our third-partypartners, and with your consent, profiling exercises are performed usingcookies that allows us ,to measure the effectiveness of our advertisingby understanding the actions people take on our website and target ,ouradvertisingacross other websites or display networks to anonymised audiences based on their actions.