PART I. GENERAL INFORMATION AND KEY TERMSWho we are<p>Sift is a Software-as-a-Service (SaaS) company based in San Francisco, California. We help our Customers detect and address fraud and other illegal or malicious behavior on their Customer Sites and in other contexts using our proprietary real-time machine learning technology.</p> <p>In doing so, we need to collect and process information about our Customers’ End Users.