Through an application provided by Yotpo, or through the Platform, you can enable features whereby you can send marketing and other messages via SMS/MMS/text message regarding your products or services.</li> </ol> </li> <li>PROPRIETARY RIGHTS<ol> <li>Ownership– Neither party grants the other any rights or licenses not expressly set out in this Agreement. Except for Yotpo’s rights under this Agreement, between the parties, you retain all intellectual property and other rights in its intellectual property and to Your Content provided to Yotpo.