9. STORAGE PERIOD <p> Your data is processed for a limited period which we decide in the light of the legal and contractual restrictions on us and, failing this, according to our needs. </p> <p> We apply the following storage periods: </p> <p> - if your account is deleted: immediate deletion of your data. </p> <p> - if you are inactive without deleting your account: 3 years from the most recent activity in your account or the most recent contact with you. </p> 10.