10. INDEMNIFICATION </p> <p>10.1 You will indemnify, defend and hold InMobi, its parent, subsidiaries, affiliates, shareholders, licensors, customers, officers, and employees harmless, including costs, expenses and attorneys’ fees and other legal costs, from any and all losses, damages, penalties liability, claim or demand made by any third party due to or arising out of: (a) Your provision of Inventory or InMobi Materials.