2.4.2 Commercial Usage of the Services.</b> The Services, with the exception of certain products and services provided though the Under Armour-branded websites and certain widgets we make available as tools for website owners (collectively, the <b>“Commercial Tools”</b>), are intended only for your personal, non-commercial use. You shall not use the Services (other than certain Commercial Tools) to sell a product or service, increase traffic to your own website or a third-party website for commercial reasons (such as advertising sales), or otherwise undertake any endeavor aimed at deriving revenue.