1.4 Use of Cookies</strong> </p> <p>We use cookies to collect your personal information. A cookie is a small text file/information stored in your machine that can be retrieved by us. These small pieces of information consist of letters and numbers that allow us to collect information about you.</p> <p>The use of cookies may allow registered users to be presented with a personalised version of the Sites.</p> <p>Our Sites use external ad servers (such as "DoubleClick") to serve the advertisements that you see on pages from our Sites. They use cookies to collect information about your use of our Sites to help target ads to your interests.