We will use this information to make the Website more relevant to your interests. We may also share this information with third parties for this purpose.</li> </ul> <p>You can find more information about the individual cookies we use and the purposes for which we use them below:</p> <ul> <li> <strong>[DoubleClickID]:</strong> This is an anonymous, unique identifier used to track how successful our advertising is. It collects advertising information via pixels, or transparent GIF files, which are provided by our ad management partner, DoubleClick. These files allow DoubleClick to recognize a unique cookie on your web browser, which in turn, lets us know which advertisements to show you.