The information obtained through the conversion cookies is used to generate statistics for AdWords customers who use conversion tracking. These statistics tell us the total number of users who clicked on the ad served by Google and viewed a page with a conversion tracking tag. More information about Google AdWords Terms of Service and Privacy can be found here.</p> <p>With Google AdWords Remarketing, Google sets a cookie in the terminal's browser, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and based on the pages visited by the Jimdo user / page visitor.