. Aside from information that you provide us directly, we also collect the following information from your computer or device when you use our Website: IP address, the length of time of your visit, your browser type, that browser’s language setting and the your computer’s operating system. We also collect anonymous data regarding the pages of the Website that a user visits and search requests that the user submits. We call this information "<b>Beacon Data</b>". </p> <p>We use both Registration Data and Beacon Data to improve your experience with the Website, by understanding how our users like to use our Website, and what interests they may have based on the information we have collected about you. The Registration Data and Beacon Data are also used to select advertisements or content to provide to you.