Conservancy uses the personal data you provide to:</p> <ul> <li>create and maintain your accounts;</li> <li>identify and authenticate you;</li> <li>attribute data and content you produce directly and indirectly in our public-facing services;</li> <li>answer your questions;</li> <li>send you information;</li> <li>for research activities, including the production of statistical reports (such aggregated information is not used to contact the subjects of the report);