You can input, upload, or store in the Evernote Service any text, images, and other data that you choose—we refer to that information as “Content”. We also collect the following types of personal data:</p> <ul> <li><strong>Basic subscriber information</strong>. To open your account and process payments, we collect personal data like your email address and, depending on how you purchase a subscription to a Paid Service, your billing address and other payment information.