We may collect, and we may engage third-party analytics providers to collect metrics and information regarding your use of the Services, including evaluating how visitors use our Services to develop new features, improve existing features or inform sales and marketing strategies. We use Google Analytics to help us understand how our customers use the Website – you can read more about how Google uses your personal information here:&nbsp;<a href="https://www.google.com/intl/en/policies/privacy/">https://www.google.com/intl/en/policies/privacy/</a>.