This document outlines how we use and the circumstances in which we may disclose the personally identifiable information (which we call “Personal Data”) and other information that we collect.</p> <p>PURE is the Data Controller and is committed to protecting the rights of its users in line with the Data Protection Law, including the European General Data Protection Regulation 2016/679 (“GDPR”) and any other data protection and/or privacy legislation, regulation or guidance applicable to the Service. </p> <p>