<p>We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:</p> <ul> <li>To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.</li> <li>To improve our website in order to better serve you.</li> <li>To allow us to better service you in responding to your customer service requests.</li> <li>To administer a contest, promotion, survey or other site feature.</li> <li>To quickly process your transactions.</li> <li>To send periodic emails regarding your order or other products and services.</li> <li>To follow up with them after correspondence (live chat, email or phone inquiries)</li> </ul>