Any dispute relating in any way to your visit of our Website shall be submitted to confidential arbitration in Indianapolis, Indiana, except that, to the extent you have in any manner violated or threatened to violate Steak ‘n Shake intellectual property rights, Steak ‘n Shake may seek injunctive, equitable, or other appropriate relief in any state or federal court and you consent to exclusive jurisdiction and venue in the states and federal courts in the State of Indiana. Arbitration under this agreement shall be conducted under the rules then prevailing of the American Arbitration Association (www.adr.org).