The specific purposes of data collection and use (processing) are the following:</p> <ol> <li>to provide, personalize and improve your experience with the Services;</li> <li>to ensure proper flow and management of our database;</li> <li>to understand your listening habits and let you transfer your data between music platforms carefree;</li> <li>to deliver excellent consumer Services and support;</li> <li>to provide proper license keys distribution between Platforms users;</li> <li>to understand how you interact, access and use the Platform;</li> <li>to analyse trends, statistics, and to measure overall Platform effectiveness;</li> <li>to develop and provide technical updates, new features and functionality;</li> <li>to communicate with you about the upcoming projects, advertising, new updates, features &.