To follow guidance and recommended best practice of government and regulatory bodies.</li> <li>For management and audit of our business operations including accounting.</li> <li>To carry out monitoring and to keep records of our communications with you and us.</li> <li>To administer our good governance requirements and those of other members of our Group, such as internal reporting and compliance obligations or administration required for AGM processes.</li> <li>For market research and analysis and developing statistics.</li> <li>To provide insight and analysis of our customers to business partners either as part of providing products or services, helping us improve products or services, or to assess or to improve the operating of our businesses.</li> <li>Where we need to share your personal information with people or organisations in order to run our business.</li> <li>