How We Use the Information We Collect <p>IObit collects and uses your personal information to operate and improve its sites and products and deliver the services or carry out the transactions you have requested. These uses may include providing you with more effective customer service. making the sites or services easier to use by eliminating the need for you to repeatedly enter the same information. performing research and analysis aimed at improving our products, services and technologies. and displaying content and advertising that are customized to your interests and preferences.</p> <p>We also use your personal information to communicate with you. We may send certain mandatory service communications such as welcome letters, billing reminders, information on technical service issues, and security announcements.