• regular newsletters and/or notifications;<br> • contest information and/or notifications;<br> • 3rd party marketing material. or<br> • partner newsletters.</p> <p>In addition to using Personal Information to keep in contact with users we may use your information for the following purposes: (i) to better understand viewer and user needs and preferences. (ii) to improve the content and format of our Sites. (iii) to notify visitors about updates to our Sites. (iv) to keep you informed and market products and services (both ours and third parties’). (v) to administer contests and special events.