How is your information used? <p>We or our service providers may use the information we collect from or about you to perform the following functions:</p> <ul> <li>administer our Services and your account with us;</li> <li>enable you to use our Services and their features;</li> <li>customize our Services to your interests and history with us;</li> <li>localize the content and articles that are displayed to you based on your geographical location;</li> <li>conduct market research;</li> <li>improve or develop new features and offerings in our Services;</li> <li>tailor ads displayed to you in our Services and elsewhere;</li> <li>send you marketing and other communications, including information about products, services, or events that we think might be of interest to you;</li> <li>assess your level of interest in and use of our Services, e-mails, and other messaging campaigns, both on an individual basis and in aggregate;</li> <li>generate analytics reports on the usage of our Services.