Business Operations: to provide you with and operate, maintain, optimize, and improve our products, services, operations, and the security of our Services, including to perform operational tasks such as billing, accounting, communicating, and fulfilling your transactions for products and services.</p> </li> <li> <p>Product and Service Delivery: to personalize content and experiences on our Services, including providing you recommendations based on your preferences;</p> </li> <li> <p>Marketing: to deliver and personalize your notifications, communications, newsletters, advertisements, offers, event notices, and promotions for products and services of Pokémon and our third-party partners;</p> </li> <li> <p>