2. Use and Disclosure of Personal Information 2.1 Purposes for which we collect, use, and disclose personal information <p>The purposes for which we collect, use and disclose personal information include:</p> <ul> <li>to provide our products and services to you (including physical delivery);</li> <li>to enhance our content and services using your contributions;</li> <li>to help us understand more about our audiences;</li> <li>to improve our products and services, including conducting surveys and performing research and analysis;</li> <li>to serve our audiences with personalised and relevant content;</li> <li>to manage our relationship with you, including:</li> </ul> <p>(a) communicating with you, including providing information about activities, products, services and events which we consider may be of interest to you (this includes promotions for ABC content on third party digital services and on ABC digital services);</p> <p>(b) billing you for any products or services that we charge for;</p> <p>