If you would like more information about this practice and to know your choices about not having this information used by these companies, click here: http://www.aboutads.info/choices.</li> <li> <u>Traffic Analytics.</u> We use a number of third party service providers, such as Google Analytics, to help analyze how users use the Services (“<b>Analytics Companies</b>”). These Analytics Companies uses Cookies to collect information such as how often users visit the Services, what features they use on our Applications, and what other sites they used prior to coming to the Site. We use the information we get from these Analytics Companies to improve our Site, Applications and Services. These Analytics Companies collect the IP address assigned to you on the date you visit the Services, rather than your name or other personally identifying information. We do not combine the information generated through the use of our Analytics Companies with your personal information. Although these Analytics Companies may place a persistent Cookie on your web browser or mobile device to identify you as a unique user the next time you visit the Services, the Cookie cannot be used by anyone but the Analytics Company that placed the applicable Cookie.