Analytics We use Blackboard and third-party cookies such as Google Analytics and Siteimprove to gather information about user activities and performance. This helps us analyze and improve the performance of our websites. It also lets us understand, improve, and research how our products and services are used and what type of devices you use to access them. The information we receive from these third-party providers is de-identified, meaning we cannot track it back to you. For Google Analytics we have enabled IP Anonymization to anonymize your IP address.