Performance And Analytics - Cookies help us analyze how the Platform is being accessed and used, and enables us to track performance of the Platform. For example, we use cookies to provide insights regarding our Platform’s performance, such as page views, conversion rates, device information, visitor IP addresses and referral sites.</li> </ul> <br> <b>Third Party Cookies</b> <br> When you visit our Platform, you may also receive cookies from third parties. The information collected by such third party cookies is governed by their privacy policies. We use third party cookies for the following reasons:<br> <ul> <li>To allow our business partners to perform analytics and collect information and serve you advertisements.</li> <li>