KRITIK and our service providers (including ad servers, outbound email vendors, affiliate vendors and search engine advertising agencies, and providers of web analytics tools) and business partners may also use “cookies” as well as so-called “pixel tags,” “web beacons,” “clear GIFs” and other similar technologies to help us deliver better service and user experience and to facilitate Your ongoing access to and use of our services. Cookies are files saved to Your computers through Your Web browser to enable websites or service providers systems to recognize Your browser and capture and remember certain information. KRITIK, like many other Web services, uses cookies to understand and save Your preferences for future visits and to compile aggregate data about site traffic and site interaction, so that we can offer better site experiences and tools in the future.