Depending on the nature of your interaction with us, we may collect the above detailed information from you, as follows:</p> <p>(i) automatically, including through the use of Cookies (as detailed below) and similar tracking technologies such as web beacons (used by us or by our Business Partners (i.e., advertisers)), tracking pixels, unified IDs etc. These tracking technologies are used to gather the information described above about users that interact with the Platform or the Business Partner’s applicable content (i.e., ads, that shall be referred herein as “<strong>Business Partner Content</strong>”).