We use the Personal Information we receive about you to provide you with the Services and also for purposes such as:</p> <ul> <li>attempting to authenticate your identity, </li> <li>responding to your requests for certain information, </li> <li>customizing the features that we make available to you, </li> <li>suggesting relevant services or products for you to use, </li> <li>improving the Services and internal operations (including troubleshooting, testing, and analyzing usage), </li> <li>communicating with you about new features </li> <li>and, most importantly, protecting our users, sending emergency messages we are directed to send to you, and working towards making sure our Services are safer and more secure. </li> </ul>