Contact Information</strong> (such as name, phone number, postal address, or e-mail address)</li> <li> <strong>Account/Registration Information</strong> (such as username and password, reminder questions and answers, and communications preferences, e.g. signing up for a newsletter or sweepstakes, registering for an offer or an experience, or making a purchase)</li> <li> <strong>Payment Information</strong> (such as name, billing address, and credit card information, e.g. when making a purchase)</li> <li> <strong>Demographic Information</strong> (such as age, gender, race, income, occupation, marital status, and information about your household/family status, including your household size and the length of time at your residence)</li> <li> <strong>Online Identifiers