Our GDPR Supplemental Policy includes additional information, which complement this Privacy Policy, relating to the processing of ‘personal data’ and the exercise of rights under the General Data Protection Regulation 2016/679.</p> <p>Comscore and its services continue to comply with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Economic Area, the United Kingdom, and Switzerland to the United States.