In addition to the foregoing, Doodly requires you to follow these best practices when sending electronic communications: </p> <ul> <li> Use only permission-based marketing electronic communications lists (i.e., lists in which each recipient affirmatively opted-in to receiving those electronic communications). </li> <li> Always include a working “unsubscribe” mechanism in each marketing electronic communication that allows the recipient to opt out from your mailing list (receipt/transactional messages that are exempt from “unsubscribe” requirements of applicable law are exempt from this requirement). </li> <li>