<em>To improve customer service</em>– Your information helps us to more effectively respond to your customer service requests and support needs.</li> <li> <em>To administer a content, promotion, survey or other Site feature</em>– To send Users information they agreed to receive about topics we think will be of interest to them.</li> <li> <em>To send periodic emails</em>– The email address Users provide for order processing, will only be used to send them information and updates pertaining to their order.