to&nbsp;personalize&nbsp;your experience;</p> </li> <li> <p>to contact you about your account;</p> </li> <li> <p>where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.</p> </li> <li> <p>to provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about;</p> </li> <li> <p>to provide you with our newsletter, security best practices and updates about our Platform;</p> </li> <li> <p>to provide you with information about goods or services we feel may interest you;</p> </li> <li> <p>to notify you about changes to our services;</p> </li> <li> <p>to administer our Platform and our services and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;</p> </li> <li> <p>to improve our Platform and our services and to ensure that content is presented in the most effective manner for you and for your computer or mobile device.