7.3.1. The Rightholder may use the information obtained in accordance with paragraphs 7.1, 7.2 hereof, for the purpose of identification of the party under this Agreement, permitted intended use and further technical improvement of the Application, as well as for responding to users’ requests for support. </p> <p> 7.3.2. The Rightholder may receive, process, publish and make available to third parties the non-personal data in the generalized form obtained in accordance with paragraph 7.1 hereof, in the framework of the statistical and other studies based on the non-personal data.</p> <p>