Providing customer feedback and support services</li> <li>Meeting contractual obligations</li> </ul> Gathering Anonymous Data <p> In some cases, USB Memory Direct may retrieve non-personal (aggregate or demographic) data using such methods as cookies. This is utilized to help understand and evolve the functionality and usefulness of our website(s). </p> <p> As well, by using some of our products or services, anonymous information may be sent back to us, such as technical system information about your computer. This data is sent to us so that we can understand how users interact with our products, to help improve them, and to provide communication regarding the product and any available updates or upgrades. </p>